Salina Catholic Schools Branding / Style Guidelines

Maintaining the integrity of our visual identity across our community. 

Usage Guidelines

  • Minimum size (200 x 200 px)

  • Provide enough space to leave room around logo before other images, text, etc.

  • When/where to use color vs. black-and-white

    • When using a white or light background, please use the dark version of the SCS or school logo, when using a dark background (preferably a blue in our color palette), please use the transparent logo with the white outline.

  • When using the logo, please do not stretch, shrink, add shadows or other design elements, or change any of the text or colors.

Color Palette

Primary Colors:

  • SCS Navy Blue: #002649

  • SH Vegas Gold: #c4b454

  • SMGS Blue: #667c91

  • LNL Blue: #b7d1e9

Voice & Messaging Style

Voice & Messaging Style

  • Tone of voice: Warm, faith-centered, welcoming, direct

  • Key phrases to include: 

    • “Together, Salina Catholic Schools prepares the whole person – spirit, mind, and body - to be a disciple of Jesus on mission.

    • Salina Catholic Schools (SCS) prepares our students for a lifetime of learning, servant leadership, and distinction as disciples of Christ.

    • When referring to the entire campus, please use Salina Catholic Schools (SCS). When referring to a specific school, please use Love ‘N Learn Early Childhood Center, St. Mary’s Grade School and Sacred Heart Jr-Sr High School.

Contact & Approval

If you're unsure whether you're using a brand element correctly, contact:

Hannah VonLintel
Director of Marketing
hannah.vonlintel@salinacatholic.org
(785) 553-9637

FAQ

  • Can I put the logo on a shirt?

    • Yes, to use our logo on a shirt. Please complete the Logo Request form and our Marketing Department will be in touch.

  • Can I change the logo color to match my event?

    • No. The only logos that will be available for internal or external use will be the official logo. We ask that no colors or elements of the logo be changed.

  • Where do I get high-res files?

    • Please complete the Logo Request form and our Marketing Department will be in touch.

  • Who do I contact for help?

    Hannah VonLintel
    Director of Marketing
    hannah.vonlintel@salinacatholic.org
    (785) 553-9637

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Logos & Marks

Need to use our logo(s)? Complete this form and our Marketing Department will be in touch.

https://forms.gle/cYzKt2d1Aus3QuEW6